PR News Post #12

Wal Mart has recently stated they are still trying to become more energy efficient and they want to expand these efforts into China.  Now I know they aren't doing any harm to anyone or anything, but let me just say all this stuff about going green pisses me off!  Now I realize it's just good PR, but it is all just a huge scam.  Companies don't really care about "going green" or anything about the Earth for that matter.  All they want to to make more money.  If they lie and say they are going green, then people think they are being more responsible and respect them more.  Now this is exactly what great PR is supposed to do, so I realize I will eventually have to become one of these people I hate, but still, while I am not a professional in the field, let me just say that going green is crap!  

PR News Post #11

Wow, I just read a very interesting article in PR News.  It started off by talking about how all the senior executives of a company were on a plane that crashed in the South Pacific and now only one or maybe two people were left to manage the company.  I was thinking wow, this is really bad and I can't believe it happened.  Then when i clicked continue to read more I found out it didn't really even happen!  But it is based off true things.  The companies executives work with PR people to simulate real life crises like this.  This helps other employees see what it would be like and what they would have to actually do in an event like this.  I think this is taking things to a level that is a little extreme, but I guess in the long run it really would help to prepare for a crisis like this.

PR News Post #10

What type of PR could $1 billion buy?  This was the topic of a PR blog that I read.  At first I thought, wow, that would be great to have all that money just for PR, but then as I read on I realized it was a little more complicated.  What would you do with all that money?  Who would you put in charge?  How would you manage it?  Now I know eventually I hope to be at the top of a big PR firm somewhere, and it really scared me to think I might be the person that has to manage everything and answer all these questions.  I just don't know who I could trust and make sure they do a good job as individuals and as a team.  I guess that is exactly why it is so important to hire good employees in PR.

PR News Post #9

On the PR News Blog there was an article about anti-social media.  I thought it was very interesting.  The writer talked about when she went to a church event and the church leader asked everyone to take two minutes to get to know everyone and just introduce themselves.  She noticed, like many, that no one really did this.  Everyone sat staring at their watches waiting for the time to be up.  I know exactly what she is talking about.  This stuff happens all the time and it is funny because people are really not as social as we think!  I like when she called it "forced socialization."  Then she went on to explain she thinks people are become more friendly and social online rather than in real life.  Now if you ask me that is going to become a serious problem really fast!

PR News Post #8

I was reading an article about how PR and Advertising are in serious threat the next couple of years.  Now to be honest, this is something that I always worry about with majoring in PR.  I just don't know if I will have a secure job in the future, and also one that has a great salary.  In the article, they said that with the way the economy is headed, businesses are going to have to start "trimming the fat."  What that means basically is only keeping employees on board who are absolutely necessary.  Now I am not agreeing with them, but I can see why they would cut PR and Marketing people first.  Just because they are things the business can run without.  Well, in the short term they will be OK, but when it comes to longterm effects of cutting these people, that is a whole other story.  The business will suffer greatly because they haven't had great advertising, or kept a solid relationship with the public.

PR News Post #7

Okay, so I promise this is the last time I will talk about Sarah Palin, but I was just reading my latest issue of Entertainment Weekly and she was on the cover.  It was talking about how she has saved Saturday Night Live this season.  I think this was great PR on her part to go on the show after they have had Tina Fey on constantly giving uncanny impressions of her.  It showed the American public that she has a sense of humor and that she can poke fun at herself.  She also showed how gracious she is.  She just has an ability to connect with everyone, and whether you like her or not, I feel everyone can connect with her.  Obviously this is true, because SNL had it's highest ratings in almost ten years when Palin came on.  Now what does that tell you?  People want to see her!  I think when they did see her on the show it helped boost her reputation a lot to everyone.  Now that is great PR ...

Media Pitch: Final

Subject:  Do What You Love, No Matter the Paycheck…

 

Dear Courtnie,

            Just wanted to let you know that USU professor Preston Parker has set up his own association for everyone and anyone to get involved with.  The Cache Valley Area Investors Association was created by Parker to let people know they can choose to work at a job they love, even if it isn’t the highest paying.

            Meetings for CVAIA are held every other Thursday at the Cache County Chamber of Commerce on 160 N. Main St.  Parker said he encourages anyone interested in the association to come by.  He referred to the meetings as a “non-threatening environment.”  People can come and ask any questions they have about careers and finances.

            I have a ton of more useful and valuable information about this association and Parker’s intentions with it.  I am free this Friday between the hours of 12p.m. and 3p.m. We could get together and discuss how it affects students at USU.

Thanks,

Nick Peterson

801-803-9687

Press Release 4: Final

FOR IMMEDIATE RELEASE

Oct. 14, 2008

Contact Info:

Tara Alder

Community Youth Coordinator

435.716.9249

talder@loganutah.org

HELP THE CHILDREN OF CACHE VALLEY

After School Club Program Seeks Support From Residence of Cache Valley

 

            --LOGAN, Utah--  The long running After School Program of Cache Valley is in jeopardy of being shut down.  The program, which is run by Logan Parks and Recreation, provides an educational and skill building place for children K-5 in Cache Valley to attend.  Leaders and other associates of the program are asking community members in Logan to help keep ASC alive.  The program is funded entirely by grants provided by various companies and the state itself.  Utah’s state legislator is considering pulling the program from cache valley schools.

            “Without the support of Logan city the program will definitely be finished,” Community Youth Coordinator Tara Alder said, “This includes everyone involved with the community in any way.  We need help from principles, teachers, parents, and even long time Logan residence.”

            Alder, who is the head of the program, said help from residents could include anything such as writing letters to Logan council members, promoting the program to other residents, and even personal donations.  Alder also said a fund raising event for ASC called “Lights On Afterschool” is currently in the works.  She said this event would be around the Christmas holidays and would involve participation from all staff and children in the program.

            ASC leader Megan Hanselman expressed her concern for the program and it’s reputation.  She said the program is not given the respect and admiration it deserves.  Hanselman explained that the program is vital for young students and their future.

            “I don’t think the people of Cache Valley and the state legislators will realize how important After School Club is until it is actually gone, and that’s sad,” Hanselman said, “We’re not just playing games with these kids.  We are teaching them valuable skills and life lessons that they may not be getting at home, and if that’s not appreciated by the state, I don’t know what is!”

            Hanselman went on to explain the kids enrolled in this program are in their for good reasons.  She said help from everyone in Cache Valley was vital to keeping the program around. 

            “Nobody is going to listen to what we are fighting for if we are not voicing our feelings to the city and state leaders,” Hanselman said, “If word spreads about our cause and the correct information gets around to everyone, I think we have a shot at saving the program.”

The ASC program is provided to six elementary schools in the valley, and it includes over 400 children.  Logan Parks and Recreation is asking for help in any way to keep this admirable program running.  Alder said if anyone has any further questions or concerns they can contact her any day of the week during her office hours                              -Nick Peterson-

 

 

 

--END--

PR News Post 6

I just read an aritcle about Oprah Winfrey and her snubbing Sarah Palin from being on the show. There was question whether or not she was biased and wouldn't have her on the show because she didn't want to promote her. Really? People are actually questioning this? Of course she is bias!!! She wants Obama in, which is fine and great for her, but she still has to remember it is nice to see both sides of a story. I know she is not held up to journalistic standards, but it would be nice if she thought about all the viewers that watch her show and what there feelings might be about this. I don't understand why Palin is getting beat up so much by everyone for every little thing she does. This is just like Hilary Clinton. The media kept her from getting the presidential nomination by showing Obama as the hero and her as the wench. Now they are going to do the same thing with Palin by not getting her into office, no matter what it takes.

PR News Post 5

I just read about a company that just released the new designs for their cook tops in New York City.  Not only did they just create the designs and start to sell them, they had a great PR event held to promote them.  The event included three top chef's from the area cooking on the stove tops.  It was set up in a reality competition style.  The event attracted hundred of people and over 300 journalists and interior designers.  Talk about getting your product noticed by the public and written about in a positive way!  Kudos to whatever PR person set this up!  They have great event planning skills.

Press Release 4: 1st Draft

FOR IMMEDIATE RELEASE

Oct. 9, 2008

 

Nick Peterson

780 E 1000 N #19

Logan, UT 84321

nicholas.peterson@aggiemail.usu.edu

 

HELP THE CHILDREN OF CACHE VALLEY

  After School Club Program Seeks Support From Residents of Cache Valley

 

            --LOGAN, Utah--  The long running After School Program of Cache Valley is in jeopardy of being shut down.  The program, which is run by Logan Parks and Recreation, provides an educational and skill building place for children K-5 in Cache Valley to attend.  Leaders and other associates of the program are asking community members in Logan to help keep ASC alive.  The program is funded entirely by grants provided by the state.  Utah’s state legislator is considering pulling the program from cache valley schools.

            The ASC program is provided to six elementary schools in the valley, and it includes over 400 children.  Logan Parks and Recreation is asking for help in any way from the residents of Logan.  The head of the program, Tara Alder, said help from residents could include anything such as writing letters to legislature, promoting the program to other residents, and even personal donations.  Alder also said a fund raising event for ASC is currently in the works.  She said this event would be around the Christmas holidays and would involve participation from all staff and children in the program.

            ASC leader Megan Hanselman expressed her concern for the program and it’s reputation.  She said the program is not given the respect and admiration it deserves.  Hanselman explained that the program is vital for young students and their future.

            “I don’t think the people of Cache Valley and the state legislators will realize how important After School Club was until it is actually gone, and that’s sad,” Hanselman said, “We’re not just playing games with these kids.  We are teaching them valuable skills and life lessons that they may not be getting at home, and if that’s not appreciated by the state, I don’t know what is!”

            Hanselman went on to explain the kids enrolled in this program are in their for good reasons.  She said help from everyone in Cache Valley was vital to keeping the program around. 

            “Nobody is going to listen to what we are fighting for if we are not voicing our feelings to the state leaders,” Hanselman said, “If word spreads about our cause and the correct information gets around to everyone, I think we have a shot at saving the program.”

 

 

 

--END--

PR News Post 4

Okay, so I will start by letting everyone know I didn't read about this subject in a PR News article, but that doesn't change the fact it still involves mass amounts of PR. This subject is the media and Sarah Palin. They paint her as this unexperienced evil villian with no intelligence or dignity. Why portray her this way, when someone who is also unexperience like Obama gets painted as a national hero for Americans everywhere? Palin is a women running for VP! That should be respected! Why is bias still so present in our news media today? You would think after having it drilled into our heads constantly throughout our journalism education we would understand to represent everyone fairly and objectively. Now I understand news companies have to get the viewers and ratings they need to stay in business, but is it really worth it to stay in business when you are left with a poor journalistic reputation? Shouldn't that rep be something that is valued above everything else? It is your reputation about your job, not only your job, but the career you have chosen for your life. Why throw it all away for ratings?... As I type this, I realize the reason why people do this. The one thing that will constantly effect our world and everything in it. What is this one thing that is so powerful and influential? MONEY! I guess I can't get angry for someone trying to get ratings and money in today's world.... maybe...

PR News Post 3

The article I just read told about the value of blogs in the PR industry today. To tell the truth, I actually found most of it pretty surprising. That said, the more than 900 communications professionals who responded to a survey voiced a mixed bag of concern, skepticism and optimism over the value of the blogs and social networks that are currently being implemented within their organizations. Why do people underestimate the power of a common blog? Yes, in all reality, it may not have an immediate effect on a product or company, but has anyone considered the long term effects? If the blogger world is out there talking about your company, and all they have to say are bad things, at first it may not seem like anything, but after awhile, the word begins to spread. Within a couple of months, weeks, or even days, your company has a terrible rep with the public. All of this is result of maybe one simple blog. As PR people, we have to stay on top of this and realize the power of the common everyday blogger!

Media Pitch

Subject:  Do What You Love, No Matter the Paycheck…

 

Dear Courtnie,

            Just wanted to let you know that USU professor Preston Parker has set up his own association for everyone and anyone to get involved with.  The Cache Valley Area Investors Association was created by Parker to let people know they can choose to work at a job they love, even if it isn’t the highest paying.

            Meetings for CVAIA are held every other Thursday at the Cache County Chamber of Commerce on 160 N. Main St.  Parker said he encourages anyone interested in the association to come by.  He referred to the meetings as a “non-threatening environment.”  People can come and ask any questions they have about careers and finances.

            I have a ton of more useful and valuable information about this association and Parker’s intentions with it.  I am free this Friday between the hours of 12p.m. and 3p.m.  We could get together and discuss how it affects students at USU.

Thanks,

Nick Peterson

801-803-9687

Press Release #3: Final

FOR IMMEDIATE RELEASE

Sept 26, 2008

 

Contact Info:

Preston Parker

Founder/President

cachevaia@gmail.com

www.cvaia.com

 

DO WHAT YOU LOVE, NO MATTER THE PAYCHECK

Cache Valley Area Investors Association founder Preston Parker Encourages People to Do What They Love

  LOGAN, UT – Local Utah State University professor Preston Parker is encouraging everyone to find something that they love and make a career out of it, regardless the salary. He is the President and Founder of Cache Valley Area Investors Association, which was created for people seeking financial independence.  This association is for people who are interested in making a change in their lives.

  “People need to know they can work at a job they love, and know they are not doing it for the money.” Parker said, “They can still be financially well off, and in a short amount of time.”

  Meetings for CVAIA are held every other Thursday at the Cache County Chamber of Commerce on 160 N. Main St.  Parker said he encourages anyone interested in the association to come by.  He referred to the meetings as a “non-threatening environment.”  People can come and ask any questions they have about careers and finances.  Parker said he wants people to learn how to achieve happiness by doing what they love and not thinking about the money involved.

  “Money is not happiness,” Parker said, “The only time money involves happiness is for people needing the basic necessities in life, and after that money is no longer happiness.”

  Parker has developed what he calls a “risk pyramid.” This is a system for people to achieve financial independence.  It works with people investing in certain things step-by-step in order to reach this financial independence

Parker said, “People need to get to a point where their monthly passive income surpasses their monthly expenses.  When they have reached that point, they have achieved Financial Independence.”

People in America have ample opportunity and options to be able to work in a job they enjoy.  Understanding and managing passive income makes this possible. There are many associations which are helping educate people in how to truly become financially independent.  Cache Valley Area Investors Association based in Logan, Utah, is one such organization.  It was founded in July 2007 and currently has 50 members.

 

--END--